The End-to-End Growth Platform for Smarter Hotel Bookings

Data. Ads. Retention. All in One. Transform your direct channel from cost center to profit driver in 90 days or less.

312%

Avg. direct booking increase

$2.1M

Avg. annual OTA savings

Hotel Booking Dashboard
Trusted by industry leaders

Why Hotels Lose Bookings

Common pitfalls and how we transform them into opportunities

Undervalued Direct Channel

Undervalued Direct Channel

Most hotels focus 80% of their budget on OTAs while neglecting their highest-margin channel. We help rebalance this equation with data-driven strategies that prove direct's superior ROI.

15-25%
Higher margins on direct
3-5x
Better guest LTV
Fragmented Technology

Fragmented Technology

Using 5+ different tools that don't communicate creates data silos and operational headaches. Our unified platform eliminates inefficiencies and provides a single source of truth.

40%
Less tech spend
70%
Faster decisions
Poor Conversion Rates

Poor Conversion Rates

The average hotel website converts at just 2-3%. Our retention tools and optimization strategies typically triple this through behavioral science and continuous testing.

200-300%
Conversion lift
1.5-2.5%
Higher ADR

The DBN Difference

Smarter tools, faster results - all in one platform

1. Media Buying Engine

Where Others Outsource, We Own It

  • Google & Meta Ads -- Optimized for hotel audiences with dynamic creative that outperforms generic travel ads by 47%
  • Metasearch Automation -- AI-powered bid adjustments that respond to 15+ market signals in real-time
  • Retargeting Campaigns -- Bring wanderers back with sequenced messaging based on their booking funnel position
  • Competitive Conquesting -- Target guests researching competitors with tailored value propositions
Learn more

2. Conversion & Retention Suite

Turn Browsers Into Bookers

  • Exit-Intent Widgets -- Contextual offers (discounts, upgrades, packages) shown at the perfect moment
  • A/B Testing Hub -- Test everything from button colors to entire booking flows with statistical significance tracking
  • Retention Health Score™ -- 87-point audit with prioritized action plan
  • Guest Messaging -- Automated pre-stay, during-stay, and post-stay sequences that boost LTV
Learn more

3. SEO + Content Dominance

Own Your Market's Digital Real Estate

  • "Hotel in [City]" Keyword Strategy -- Comprehensive targeting of commercial intent keywords
  • Blog & Landing Pages -- Content clusters that capture long-tail searches and establish authority
  • Technical SEO Fixes -- Speed optimizations, mobile enhancements, and structured data implementations
  • Local SEO -- Google Business Profile management and local citation building
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4. Real-Time Reporting & AI Insights

Your Silent Growth Partner

  • Live Benchmarking -- Compare your performance against similar properties daily
  • Marketing Funnel Health Score -- Visualize leaks from awareness to booking
  • AI Reporting Companion -- Automatically flags bottlenecks and suggests optimizations
  • Revenue Attribution -- Connect every dollar to its source across all channels
Learn more

Transformation in Action

How The Grand Budapest Hotel tripled direct bookings in 90 days

Case Study: The Grand Budapest Hotel

Luxury heritage property struggling with OTA dependence and low direct conversion

The Challenge

The 120-room luxury property was losing $1.2M annually in OTA commissions with direct bookings at just 28% of total. Their website converted at 1.8% - far below the luxury segment average of 3.5%.

Key issues identified:

  • Fragmented tech stack with 6 different vendors (PMS, CRM, CMS, booking engine, analytics, email)
  • No unified reporting or benchmarking against comp set
  • Mobile booking flow had 78% abandonment (vs. industry avg. of 62%)
  • Zero retargeting strategy for abandoned bookings
  • SEO strategy focused on brand terms rather than commercial intent keywords

Our Solution

We implemented a 3-phase transformation:

  1. Tech Consolidation: Replaced 6 tools with DBN's all-in-one platform, reducing monthly software costs by $3,200
  2. Conversion Optimization: Redesigned booking flow (reducing steps from 5 to 3) + added exit-intent offers (27% recapture rate)
  3. Media Strategy: Precision Google/Meta ads (42% lower CPA than previous agency) + metasearch automation (22% increase in TripAdvisor conversions)

The entire project was completed in just 6 weeks with zero downtime during the transition.

312%
Increase in direct bookings
4.7%
New conversion rate
$2.1M
Annual savings on commissions
58%
Higher guest LTV

"DBN transformed our digital strategy from reactive to proactive. Their AI-driven insights identified revenue opportunities we didn't even know existed. In month one, their exit-intent tool recaptured $28,000 in bookings we would have otherwise lost. The direct booking growth has fundamentally changed our business model - we've reallocated 60% of our OTA budget to direct channel growth."

M. Gustave
M. Gustave

Director of Revenue Strategy
The Grand Budapest Hotel

What Our Clients Say

Don't just take our word for it

"Since implementing DBN, our direct bookings have increased by 180% while our CPA decreased by 35%. Their platform pays for itself in media savings alone."
Sarah Johnson
Sarah Johnson

Revenue Director, Coastal Resort Group

"The AI insights have been game-changing. We discovered we were overpaying for certain keywords by 47% and reallocated that budget to higher-performing channels."
Michael Chen
Michael Chen

Digital Marketing Manager, Urban Boutique Hotels

"Our direct revenue increased by $1.4M in the first year with DBN. The best part? We finally have full visibility into what's actually driving bookings."
Elena Rodriguez
Elena Rodriguez

CEO, Heritage Inn Collection

"The exit-intent tool recaptured $28,000 in bookings we would have otherwise lost in just the first month. That's more than the annual cost of the platform."
David Wilson
David Wilson

General Manager, Mountain Resort

How It Works

No waiting, no waste - just measurable results from day one

1

Install 1 line of code

5 minutes setup with zero IT support needed. We handle all technical integrations.

2

We deploy ads + tools

Ready in 48h with your brand guidelines. No creative work required from your team.

3

Watch dashboards light up

Real-time results from day one. Weekly optimization calls with our technical experts.

Simple, Transparent Pricing

Pay for performance with no hidden fees

Starter

$2,000/mo
  • SEO + retention tools
  • Basic reporting dashboard
  • Email support (48h response)
  • Up to 5,000 visits/mo
  • Conversion rate optimization
  • Monthly performance review

Enterprise

Custom
  • Everything in Growth
  • Dedicated account team
  • Custom solutions development
  • 24/7 VIP support
  • Unlimited visits
  • Competitive intelligence
  • Quarterly strategy workshops

Guarantee: Outperform your current direct bookings in 90 days--or we work free until you do.

Frequently Asked Questions

Everything you need to know

How quickly will I see results?

Most hotels see measurable improvements within the first 30 days, with full impact typically realized by day 90. Our fastest client saw a 47% increase in direct bookings in their first 3 weeks.

What if I already have an agency managing my ads?

We can either replace your current agency or work alongside them. Many clients use DBN for direct channel growth while maintaining their agency for broader brand campaigns. Our platform provides transparency that most agencies don't offer.

How does the 90-day guarantee work?

If we don't increase your direct bookings (compared to your pre-DBN baseline) within 90 days, we'll continue working for free until we do. No loopholes - just real accountability.

What integrations do you support?

We integrate with all major PMS systems (Opera, Protel, Cloudbeds, etc.), booking engines (SiteMinder, SynXis, Rezlynx), and CRMs. Our open API also allows custom connections to any proprietary systems.

Ready to Transform Your Direct Channel?

"Why settle for static reports? DBN's AI spots revenue leaks before you do."